Marketing Study of Casinos Free Essays

They include It totally clear what socioeconomics they needed to see Inside of their gambling club. They changed signs Inside the gambling club so Latino benefactors could without much of a stretch get them. They acquired Spanish talking sellers, diversion and even made their most well known beverage offer on the floor to be first rate tequila. We will compose a custom exposition test on Promoting Study of Casinos or then again any comparative subject just for you Request Now Fundamentally, the gambling club made an inconspicuous logo that flashed we serve Latino first. By making the Latino gambling club brand, they had the option to make a relationship where the supporters considered the to be as a second home†¦ A spot where they could be agreeable. Furthermore, the gambling club utilized the intensity of situating. They raised the impression of Latino supporters In a decent manner by giving them honorary pathway treatment. On the off chance that a supporter burned through $1000 in the gambling club, the staff rewarding them a similar way the Lass Vegas club would treat their â€Å"whale† spenders. By utilizing the intensity of situating the Latino people group felt as though they were regarded and have a place with a dedicated organization. All the more critically, their cash regardless of how little they spent was valued by the club. At long last, and likely the most significant standard utilized by the gambling club was division. The gambling clubs faced the challenge of essentially Ignoring every single other segment ND thought the entirety of their endeavors toward the Latino people group. The gambling club comprehended the demography of what things Latino esteemed, what music they needed to hear, the sort of food they needed to eat and the alcohol Latino liked to drink. By effectively sectioned their intended interest group the gambling club had the option to see their once kicking the bucket business restored with more clients than any time in recent memory. 3. This examination exhibited the intensity of focusing on your crowd and making a point to address the issues and wants of your intended interest group. Numerous organizations all through the world SE similar strategies utilized by the gambling club. I Like to utilize the Marine corp. as model on how they focus on specific gatherings of individuals to Join their positions. Leading their trademark has consistently been â€Å"The Few the Proud the Marines†. Directly off the back they are telling the open that they are a first class gathering of individuals and not many can join their positions. This sort of commercial would speak to a person who needs to feel as though they are a piece of an exceptional gathering. Also, a large portion of the Manes plugs show youngsters In most excellent condition ready to live In the wild and overcome practically any task†¦ CE again engaging a specific segment of individuals who are youthful fit as a fiddle and need to carry on with a test courageous way of life. The gambling club talked about utilized a portion of indistinguishable strategies from the Marines use to pull in their focused on clients. As delineated in the perusing, the organization publicized with innumerable signs in Spanish advising their client to come play blackjack in their language. They brought Hispanic pop artists that the proprietors never knew about yet realized he was famous In the chosen to get conga drums†¦ Once again identifying with the Latino culture. The most significant exercise that I detract from this style of promoting is to not be hesitant to straightforwardly pursue a specific segment of purchasers. Enormous organizations like Asks, Gucci and Ferreira have been doing it for quite a long time by obliging the very rich. Well this model show how a little gambling club chose to take into account Latino just who as per the perusing were not viewed as rich yet persevering normal to beneath normal working class clients. Their bet (no play on words expected) paid off and help turn their business around. They went from defaulting on some loans in 2009 to having every one of the 2,600 rooms and the club floor loaded up with clients. The most effective method to refer to Marketing Study of Casinos, Essays

The Trial Of Jeanne DArc Essays - Joan Of Arc, Michael, Jeanne DArc

The Trial of Jeanne d'Arc Jeanne d'Arc, otherwise called Joan of Arc, was the Maid of Orleans. She was an extraordinary heroin of the Hundred Years War for the French and was the soul of the military. She was just a young person when she heard the voices of Saint Catherine, Saint Michael, and Saint Margaret. The voices advised her to walk with the French armed force to drive out the English and spot Charles VII on the seat. She offered help and soul to the soldiers and formed them up into better troopers. She had fruitful triumphs like Orleans and at Patay, yet was vanquished and caught by the Burgandians while protecting Compiegne. The Burgundians offered her to the English who had for quite some time been after her. She would be gone after for black magic and blasphemy by the clerical court of Rouen drove by Bishop Pierre Cauchon. The court was decided by the Bishop alongside his assessors. The preliminary comprised of six open assessments, 9 private assessments, and a few readings of articles. In the primary open assessment, Jeanne made it understood to the religious administrator and the forty-two assessors present that she would just advise the things she was permitted to tell regardless of whether it implied passing upon her own promise rather than what the English wished her to. 'Of my dad and my mom and of what I did subsequent to taking the way to France, readily will I swear; however of the disclosures which have come to me from God, to nobody will I talk or uncover them, spare just to Charles my King; and to you I won't uncover them, regardless of whether it cost me my head; since I have gotten them in dreams and by mystery counsel, and am illegal to uncover them. Before eight days are gone, I will know whether I may uncover them to you.' The English grilled her until she uncovered the names of hersel f, her dad and mom and of her origin alongside numerous other individual inquiries. At the second open assessment, Jeanne was approached to make a solemn vow again to which she guaranteed, 'I committed to pledge to you yesterday,' she replied, 'that ought to be very enough for you: you overburden me to an extreme!' In this assessment, they got some information about her youth, of the light she sees when the voices of the Saints address her, and who had her to wear men's pieces of clothing. On the third open assessment, Jeanne requested her discharge yet was denied. She was then addressed by a specialist who solicited her from her wellbeing. He asked her when the last time she had food and drink and when were the last occasions the voices had addressed her. He likewise scrutinized her of what the voices were uncovering to her. Toward the finish of the assessment, the specialist inquired as to whether she needed a lady's dress to which she stated, Give me one, and I will take it and b egone; in any case, no. I am content with what I have, since it satisfies God that I wear it. On the forward open assessment, she was gotten some information about what the voices advise her and of what was the fate of her well known blade Fierbois. She educated them concerning her disclosures about Orleans and that she realized it would be a triumph for the French. In the fifth open assessment, when she was approached to swear upon on pledge, And in this astute did she swear, her hands on the Holy Gospels. At that point she stated: ?On what I realize contacting this Case, I will talk reality enthusiastically; I will let you know as much as I would to the Pope of Rome, on the off chance that I were before him.' They at that point scrutinized her of what she would state to the Pope and whom she accepted was the genuine pope. From this, they inquired as to whether she had gotten the letter from Count d'Armagnac, which was asking Jeanne which pontiff he ought to obey to which she answered yes. They at that point read the letter that the Count composed and the letter in which Jeanne answered to the Count. They additionally read a letter from Jeanne to the English King, the Duke of Bedford, and different authorities

The Story Of Josie King Health And Social Care Essay

The Story Of Josie King Health And Social Care Essay The narrative of Josie King is one that shook the medical clinic human services framework in 2001. Josie King was a multi month-old that kicked the bucket from confusions of treatment at Johns Hopkins Medical Center. Josie was initially admitted to the clinic with second and severe singeing more than 60 percent of her body. During care, Josie had gotten a deadly portion of methadone after which she passed on because of a heart failure. Because of this sentinel occasion, the Kings were granted a settlement which they cannot. Josies mother Sorrel needed everybody to realize what befell her child. Tawny King has composed a moving diary Josies Story and has made a patient-security program at Hopkins notwithstanding an establishment committed to lessening clinical mistakes. Tawny King presently advocates for patient and families influenced by clinical mistakes, and give talks to clinical experts countrywide. (www.josieking.org.) Clinical blunders have and keep on being a gigantic issue in human services. Patients kick the bucket from an inappropriate medication or wrong measurements, or maybe a disease that could have been forestall with better cleanliness rehearses. More consideration was set on the issue of clinical mistakes in 2000 when the Institute of Medicine made accessible the notable report titled To Err is Human: Building a Safer Health System. The report archived proof of an expected 44,000 individuals and upwards of 98,000 individuals kicking the bucket in clinics from clinical blunders every year in the United States (IOM, 1999). Of the numerous clinical mistakes, prescription blunders happen to be one that can not be overemphasized. Prescription use have been found to represent at any rate 20 percent of unfavorable occasions in patients in emergency clinics. Out of each hundred prescription requests, there is an event of five unfavorable medication occasions (Tam, 2005). Misbehavior asserts because of unfavorable medication occasions can effectsly affect the clinic and the medicinal services suppliers. The emergency clinic and medicinal services suppliers can have their notoriety harmed, a huge number of dollars are spent for the misfortunes, there is time lost from work, also the passionate pressure included (Rothschild et. al, 2002). The expense of preventable prescription blunders has been assessed somewhere in the range of 17 and 29 billion dollars every year (Strohecker, 2003). All things considered, because of these disturbing measurements, this paper centers around a portion of the potential dangers of prescription blunders, and some prescribed intercessions that can be executed to help control the rate of drug mistakes. What is a prescription blunder? A medicine blunder is characterized as any preventable occasion that may cause or lead to unseemly drug or patient damage while the prescription is in the control of the human services proficient, patient, or buyer (Oren, 2003). The terms unfavorable medication occasions and medicine mistakes however utilized reciprocally don't really mean something very similar. An unfriendly medication occasion is an unwanted response after a medication organization that isn't really brought about by the medication. Unfavorable medication occasions incorporate antagonistic medication responses and medicine blunders. Prescription mistakes may prompt genuine or potential unfriendly occasions. The potential unfriendly occasions are regularly named close to misses. For instance, if a medicine overdose is regulated inadvertently, it would be a prescription blunder and not portrayed as an antagonistic medication response (Oren, 2003). Potential Risks of Medication Errors Huge numbers of the elements prompting prescription mistake are sadly human related (Etchells, et. al, 2008). A study of 983 attendants working in intense consideration emergency clinics detailed that among the numerous elements that would add to clinical blunders, messy transcribed remedies, interruption from the earth, depletion and stress happened to be the most weighted (Mayo Duncan, 2004). An examination by Hodgkinson et.al that looked for methodologies to lessen medicine mistakes refered to the most widely recognized explanation of prescription blunder was because of the absence of medication data by the multidisciplinary group (2006). Freshness as well as absence of information on the medication could prompt the doctor requesting an inappropriate portion, the drug specialist mistakenly blending the medicine in with the correct focus, and the attendant overseeing the prescription with an inappropriate course, for example, giving an intramuscular infusion rather than subcutaneou sly (Etchells, et. al, 2008). While human mistake is critical to consider, it is similarly imperative to investigate the setting in which blunders can happen, for example, the clinical condition and patient populace. The sort of clinical setting in an emergency clinic can be more inclined to medicine mistakes than others because of the patient populace concerning the seriousness of their sickness, and number and kind of prescriptions should have been controlled. Basic consideration units for instance, will in general be at a higher hazard for prescription mistakes. Basic consideration units accommodate wiped out patients who should be taken care of immediately, may require counsels from different suppliers, and get twice the same number of prescriptions when contrasted with patients on general clinical floors. Patients in serious consideration experience a normal of 1.7 clinical mistakes every day. Prescription mistakes are the most well-known sort or blunder and record for 78 percent of genuine clinical mistakes in basic consideration (Camire et. al, 2009). Notwithstanding the patients in basic consideration, pediatrics and the old likewise will in general be at high hazard for prescription mistakes since there require numerous meds when wiped out. Pediatric patients specifically will in general be extremely touchy to most prescriptions thus the need to ascertain the greater part of their drug measurements by weight (King, 2003). The least miscount could prompt an unfriendly medication occasion. More seasoned grown-up populaces, then again, take numerous doctor prescribed prescriptions for their incessant sicknesses which need investigation to stay away from contraindications (ANJ, 2009). In any case, whether or not the patient might be in danger of encountering a drug mistake or not, all prescription organization should in a perfect world follow the seven rights which incorporate the correct patient, right medicine, right portion, opportune time, right course, right explanation, and right documentation (Schaeffer, 2009). Another factor which may impact the security of drug organization includes prescription compromise. At the point when patients rundown of home meds and sensitivities are not gathered upon confirmation, a prescription blunder can happen when a medicine being taken normally at home isn't kept during the clinic remain. In the event that the patients prescription compromise isn't finished, the doctor would not have full information on the meds that the patients would should be restarted on in the wake of being moved or released from the medical clinic. On occasion there might be an oversight with respect to the endorsing doctors where brand and nonexclusive prescription names are concerned. A doctor may likewise copy request a medicine that the patient may as of now be taking at home, and on occasion request an inaccurate dose (Landro, 2006). As of late, there have been innovative impacts in human services, where there has been a push to dispose of the paper documentation yet the change isn't unreasonably finished. Numerous emergency clinics despite everything archive on paper and as yet making the danger of prescription mistakes by the utilization of blunder inclined medicine shortened forms. During interpretation of composed requests, the utilization of shortenings can cause blunders if not deciphered effectively. American Health Association News makes reference to an examination talked about in the Joint Commission Journal on Quality and Patient Safety, medicine mistakes that were accounted for to the national database made up 5 percent of all blunders that happened because of wrong translation of truncations utilized during recommending (2007). In this equivalent examination, an investigation of 30,000 shortened forms related-prescription mistakes answered to the United States Pharmacopeias database was made. The vast majority of the mistakes comprising 81 percent were made during the composition of solutions. The condensing QD utilized instead of once every day was found to have caused more mistakes; 43.1 percent than some other shortening. The Joint Commission has a national security objectives report that incorporate a don't utilize rundown of shortened forms that emergency clinics and other social insurance associations can use as a kind of perspective (AHA News, 2007) Drug Error Risk Reduction Strategies Notwithstanding the adjusted conventional seven rights for medicine organization, clinics are founding extra proof based practices. As per an article in the ACCN month to month distribution, the usage of six best practice methods for medicine organization structured by the California Nursing Outcomes Coalition (CalNOC) essentially improved precision (2010). In this examination, partaking medical clinics demonstrated a 80.5 percent improvement in adherence to CalNOC best practices and a 81.4 percent score for joined organization exactness and best practice upgrades. The CalNOC six prescribed procedures include: contrast medicine with clinical record, keep drug marked until organization, check two types of patient distinguishing proof, promptly record prescription organization in the diagram, disclose the drug to the patient, and limit interruptions and disturbances during the organization procedure (ACCN, 2010). Another mechanical innovation to help decrease prescription blunders are the keen implantation siphons. These keen siphons have worked in peril cautions, clinical number crunchers, and medication libraries remembering data for the normalized convergences of usually utilized medications. In spite of the fact that brilliant siphons have been intended to forestall botches, it just works for high alarm intravenous prescriptions. In situations where the brilliant siphons are not utilized properly, its motivation isn't served. In a controlled preliminary investigation of savvy implantation siphons, attendants were found to routinely overlook threat cautions and medication libraries as much as 25 percent of the time, now and then administrating drugs such a

Middle-Class Homelessness in America Essay

Would you be able to envision yourself remaining in line in trust in a bunk at a sanctuary to impart to your family, or hanging tight for a warm feast in a soup kitchen? This is the thing that many white collar class American residents have surrendered to. Has the American dream been lost, has the white collar class lost its situation in the American economy, and has the disparity of salary cause the destruction of the working class? By concentrating on the human services change and record low joblessness rate we disregard the fundamental issue; the diminishing white collar class, the foundation of our nation. Numerous investigations have been led to characterize white collar class absent a lot of achievement. It has been endeavored to relate it to yearly salary. One investigation expresses that yearly earnings somewhere in the range of $32,900 and $64,000, another somewhere in the range of $50,800 and $122,000, and the U. S. statistics department center 60% of salaries is the biggest scope of all falsehoods between$ 20600, and $102,000 as what characterizes working class. Dan Horn notes in the Cincinnati Enquirer â€Å"Psychologist Ken Eisold, a supporter of Psychology today, stated, however, that the manner in which individuals portray their economic wellbeing has more to do with what’s going on in their minds than their wallets. † Eisold proceeds to state that â€Å"it’s extremely progressively about identity†. Horn includes that Julie Heath, executive of the University of Cincinnati’s Economics Center concurs with Eisold that platitude, â€Å"We’re a white collar class family has in excess of a money related undertones to it, it has a salt-of the earth to it. That’s the bed rock. Basically this shows Americans don't put together their societal position with respect to their pay alone, yet in addition on their own achievements and perspectives on where they have originated from and where they are going. That being stated, the bed rock of the white collar class originates from one of the most well-kno wn portrayals what living in America is about; the incomparable American Dream. History discloses to us that this feeling associated with being white collar class fired appearing in the 1830’s. During circumstances such as the present individuals came to America seeking after the best, and they clung to thoughts of how they would make it. They accepted that if those thoughts and qualities were kept, that they were working class, regardless of whether they were not monetarily. This is the means by which the possibility of the Leave it to Beaver way of life appeared. In the 1950’s men took professional occupations while ladies remained at home and kept up their home and families. They purchased homes in suburbia, decent family vehicles, and made safe speculations. This gave them a feeling of security and many accepted this is the thing that the American dream is about. Today, in quest for the fantasy, to keep up their white collar class status numerous Americans have higher salaries than their folks did however the two guardians are working. However while doing the best that they that they can do, many are watching their fantasies break. Erin Currier, chief of the Pew Economic Mobility Project, said â€Å"stability is perhaps the greatest danger to the white collar class today. † She proceeds to state, â€Å"Though naturally introduced to working class, many drop out by adulthood. † This is because of swelling of essential needs, for example, medicinal services, day care, school financing, and the ascent of the disparity of salary. One term regularly alluded to when identifying with the white collar class emergency is Income Gap. As characterized on the web by investapedia. om, the salary hole is the inconsistent dispersion of family unit and individual pay over the different members in an economy. A human science and political theory educator at the University of Arizona who examines pay disparity and neediness, says that in the course of recent decades â€Å"is moderate pay development contrasted with general financial growth†¦ a greater and greater part of monetary development has happened to the wealthiest 1 %, regardless of whether the measure is essential wages or all out compensation,† says Lane Kenworthy. (CQ specialist 3) There is political hazard engaged with this move is more noteworthy than financial matters and family funds. A huge white collar class, particularly one that is politically dynamic, will in general be a sort of stay that shields our nation from swinging to and fro. There are regular qualities that white collar class families gain and give to their youngsters and those qualities will in general be useful for democracy,† states Teresa Sullivan, executive and official VP for scholarly issues at the University of Michigan, and the co-cre ator of The Fragile Middle Class: Americans in Debt. (CQ Researcher 2) The new thousand years looked extremely confident for the war on neediness in America. The government neediness rate was the most reduced it had been since 1974 as per CQ Researcher. The following 4 years far superior with Housing costs multiplying in numerous urban areas and increment in home value credits that brought the Home-possession rate up to an unequaled high of 69 percent. In 2008 we would not just observe the sand move out from the bogus development of the economy drove by the banks and loaning organizations yet our administration rescue the saves money with $700 billion salvage charge, They didn't anyway rescue the borrower and many lost their homes. Prompting the present working class emergency. These issues, the ascent of the disparity of pay and the breaking of the American dream, have driven us to the ruin of the white collar class. In later years the working class are getting themselves not just having a reduction in their pay because of cutbacks and cutting back, however while not ready to keep up their fantasy are losing their homes because of abandonments. They are presently ending up dozing in their vehicles, if blessed to even now have one. They are sitting tight in lines for food and safe house, and washing in service station rest rooms, remaining on traffic intersections and expressway exit’s asking for cash or work. I have an individual enthusiasm for this exploration since I see myself as a middleclass American who survived these long stretches of the lodging emergency and downturn, I have lost a business, I am managing the short offer of my home and a risk of dispossession, I have endured separate and right now I am a battling single parent. All in all the decrease of the white collar class has hit extremely up close and personal. Despite the fact that the expectation of the American dream dies in some horrible, nightmarish way in my own heart, due to the nonstop financial status and weight of the typical cost for basic items rising, many like me are losing trust.

Far from the madding crowd’ is set in the late 1860s to the early 1870s :: Free Essay Writer

A long way from the madding crowd’ is set in the late 1860s to the mid 1870s in Wessex, an anecdotal region dependent on Dorset. A long way From The Madding Crowd Thomas tough was conceived in 1840 in Dorset which is situated close Dorchester. Solid's first significant novel was Far from the Madding Group in which he effectively adjusted to a customary structure to his own motivations, marginally transforming it simultaneously. His epic states the significance of man's association with, and comprehension of, the characteristic world. The story is set in a farming rustic network. He seen the mechanical insurgency as a significant danger to the networks he cherished. The principle character in this novel is a shepherd who is called Gabriel, this emits a peaceful state of mind in the novel. The plot creates difficulties when Bathsheba has love for three extraordinary men. Gabriel Oak who is the shepphard epitomizes Hardy's optimal of a real existence in amicability with the powers of the characteristic world. All through the whole novel there are unordinary exciting bends in the road and at long last Bathsheba at last weds Gabriel, whom she had dismissed such a long time ago. In the tale of all Thomas Hardy’s books, both love and destiny play major jobs. In the main section we are acquainted with Gabriel oak. He is a youthful sheppard. The fundamental occurrence begins when Gabriel is strolling in the open country and he sees a wagon going not far off, and sees this youthful appealing lady is perched on top on the off chance that it. The Waggoner stops when they arrived at the guardian and they needed to pay a expense of three pence however the lady won't and just offered two pence. Gabriel ventured forward and paid the watchman the remainder of the expense furthermore, he demanded to allow the ladies to pass. ‘Far from the madding crowd’ is set in the late 1860s to the early 1870s in Wessex, an anecdotal region dependent on Dorset. The town where Gabriel oak lives is in a little rustic network. Numerous individuals, for example, Oak jumped at the chance to clutch their conventional perspectives and values. These days huge numbers of these perspectives would be viewed as traditionalist furthermore, potentially obsolete. Oak being a Shepard is huge in light of the fact that it connects back to the holy book, so there are a great deal of strict and scriptural references in this novel. The vast majority went to chapel on Sunday. Church was significant. We discover that Gabriel Oak goes to church yet doesn’t pay attention to it. Tough uses provincial lingo to breath life into the minor characters, this gives them some character. ‘Higgling matter’. Despite the fact that it is a winter’s day it is portrayed as

The Developing Relationship in Tender is the Night - Literature Essay Samples

They are American, young, wealthy and in love. Nicole and Dick are the souls of an age, a world of opulence, blurred boundaries and equally commanding desires, and their relationship reflects the ambiguities of its core values. Judged within an American popular culture, their success together may be measured romantically, professionally and economically. Even as they fulfil the best marital stereotype, making a pretty pair and their union for the most part a benefit to the society orbiting around them, theirs is not a typical love affair. Nicole’s mental sickness means it is doomed from the start, not only challenging their roles in relation to one another, but also reflecting the illusory nature and transience of appearances. Schizophrenia is the leitmotif of their partnership; split responsibilities, a tenuous hold on reality, or at least the self-control maintaining an image of sanity and happiness, and a double standard in their morality, social customs and financial attit udes. They are not entire, not ‘like everybody else’, and rather than distinguish them from the mass, their difference leaves them incomplete: under so many pressures, their marriage is too strained and themselves too separate for it to be anything but a delusion. At the very beginning of the relationship, this pattern of dream, illusion and futility is obvious; the love that should be satisfying, vigorous and uncomplicated is actually the reverse. Each of the two bring with them their own ideals and emotional needs, baggage that both binds and divides them. Under the spell of a romantic promise, yet ultimately wishing for divergent things, this is not the meeting of minds and souls popularized in the general consciousness, and which Rosemary had with all the sentimentality of her age and generation worshiped in Section 1 as ‘Dicole’ (an impression engendered principally by the couple themselves and a pretense stoutly maintained until Dick’s break-down), two halves of a rose-tinted whole. The name, playfully crafted in their earliest months together, reveals the longing for closeness and excitement, and even the faultless exterior they show to the world. Above all, though, it suggests a melting and welding of identities; in the ‘idealization of togetherness (‘twoness’)’, the discovery of a kind of fulfilment.[1] For Nicole, this is the security of self, reconstructing the woman afte r the madness of the girl, and finding equally in Dick ‘an untarnished male-authority’, the good father to replace the sinister spectre of her own, and a lover to return her to the world of romance, hope and joy: ‘she thanked him for everything, rather as if he had taken her to some party . . .’[2] She sees in him at once her youth and her maturity; either as father or beau could he have taken her to a dance, a return to the sheltering care of a doting parent and the girlhood she had brutally lost, or a thrilling confirmation of the power of her beauty over men. Still, there is something strange about the transference of affections to Dick: he is more a stage in the recovery process, ‘all soft like a big cat’ (in the words of her pathology), gentle enough to be non-threatening, but masculine nonetheless to interest a budding sexuality, than a man in his own right. Indeed, he is ‘a sort of stuffed figure in her life’, a dream of fun, youth and passion she attaches herself and her emergent reason to. To an extent, he fills the void, the yearning for a partner simply to complete her and remind her that, like the golden days before the trauma of the rape, there is something exhilarating still to live and get better for. Nevertheless, in order to merge with the upright gentleman she must repress her own nature, overlaying her grandfather’s ‘[confused] . . . values’ with another sexual paternal figure. It is a disturbing and ultimately frustrating development, not particularly because it prevents her f rom achieving independence or closure (it could be argued, of course, that Dick and his morals are necessary for her final flowering at the end), but because it associates the modern era with the fantasies of romantic love and its inevitable curtailing of the individual. The songs they sing and hear with one another symbolise the patina of the American dream in the boom of the Roaring Twenties and, either as a contrast or complement to, the long stretch of its history. ‘The thin tunes, holding lost times and future hopes in liaison, twisted upon the Swiss night’; their promise is the expectation of America, their disappointment the failure of its ‘fraudulent’ ideals.[3] For Dick, his relationship with Nicole is the seductive pull of a continent. Made up of the ‘illusions of a nation’, he wants so much ‘to be kind, . . . to be brave and wise’ and, at the moment the umbilical cord of beliefs tying him to the motherland starts to wear, he is enthralled once more by America. Now in its most modern incarnation (a natural progression from the ‘generations of frontier mothers’ to the wounded girl of the dissolute and topsy-turvy Jazz Era), via the popular love airs of the day, the New Rhodes scholar, the dreamer from the States’ ivory towers, fulfils his people’s desire for hope, youth and gaiety, and his own yearning ‘to be loved’. Such vanity is America’s also and Dick is drawn to the same things the audience of the period would have appreciated: beauty, the bloom of the girl-woman, sweetness and the potential for greatness, a ‘true growing’. However, reality imposes it self on both: he ‘wished she had no background, that she was just a girl lost . . .’ The vision may not continue, she possesses too much history; the problems that Dick must cure. Nicole is all the dreams that bring him back and all the issues that keep him tied to the ugly actualities of this life. As Stern argues, Dick, ‘naively attached to a false view of the past as incorruptibly good and of the future as transcendent’, is the ‘ideal America’; Nicole, ‘confused, fractured, damaged’, is an ‘America scarred by the harsh contest for money and power characterising the post-World War I era, the real America’.[4] The two interact, the former bolstering the latter through dark times, but you cannot live in a world where both roads are pursued equally; the idea shatters before reality and ending only in a bitter dissatisfaction. This is what Dick and the professors realise when they discuss his developing relationship with a patient. Can he combine the two roles, the ideal husband and matter-of-fact doctor? ‘What! And devote half your life to being doctor and nurse and all – never!’: Franz, with the hard-won knowledge of centuries of European experience at his back, answers with the truth. As soon as Dick accepts the double burden, the partitioning of dream and actuality, lover and professional, he is stuck until she is finally weaned. In her second childhood, he tries so hard to protect her from the brutalities of the universe, but learns too late that it is the idealist, not the survivor with her grandfather’s eyes, that will fail in a society where money, drink and excess corrupt all the good men. Initially, he may seem to meet all his principles, but his potential to become ‘the greatest [psychologist] that ever lived’ (as superlative and absolute as the American d ream itself) is wasted through his resolve to satisfy his heart, in addition to his grand ambitions. Ultimately, the growing relationship between Dick and Nicole is doomed. It is the tragedy of a Hamlet, torn between two conflicting desires and two possible courses of action, either to let go or to commit himself wholly to its execution, who went after his Ophelia, already mad, and failed. ‘Necessarily he must absence himself from felicity a while’; happiness supposedly lies in Nicole, yet therein, as Hamlet warned his Horatio, is death and the decline of his tale. He chose not to; and so his promise remains unfulfilled, their relationship is destined for disaster and the dreams of America are forever tainted. [1] ‘Tender is the Night: Ordered Disorder in the Broken Universe’, E. W. Pitcher, ‘Modern Language Studies, Vol. 11, No. 3 (Autumn, 1981), pp. 72 – 89, Modern Language Studies, p. 75 [2] Ibid., p. 85 [3] Ibid., p.75 [4] ‘Tender is the Night: The Broken Universe’, Milton R. Stern, Twayne Publishers, 1994, p. 135

Knowledge Management And The Efficiency Of The Organization - 3025 Words

Knowledge Management And The Efficiency Of The Organization (Essay Sample) Content: Knowledge ManagementNameDateCourseIntroductionThe roll out of the National Broadband Network sites has stopped as a result of poor workmanship and flouting of the safety rules. Telstra is the company that is responsible for the project and it had contracted the work to small contractors. However, the contractor do not have adequate skills to carry out the works hence leading to the poor handling of asbestos which has negative impacts on human health. The contractor does not have knowledge on how to identify the asbestos and treat it. The workers as well as the members of the public may have been affected due to the poor handling of asbestos. The exposure to asbestos dust may lead to cancer as it is one of the carcinogenic materials. Telstra owns the pits and pipe infrastructure and it is also responsible for ensuring that the infrastructures and the pits are in good condition. NBN Co on the other hand leases the pits and infrastructure from Telstra where its cables ar e fitted. The problem facing the project has been brought about by the inability of Telstra to be fully involved in the implementation of the works being carried out by the contractors. Although Telstra knows how to identify the pits and treat them it does not know where the pits are as it has contracted the work. This was brought about after the company got rid of the technical staff that had adequate knowledge to carry out such activities. The concepts of knowledge management are important in dealing with problems affecting an organization (McDonald, 2005). The problem is therefore related to knowledge management since a gap exists at the technical department of the company. The paper is therefore an intervention system that is aimed at addressing the problem through the use of knowledge management concepts.ObjectiveTo improve on the efficiency of the organization in terms of its technical ability to ensure that every single pit meets the required health and safety standards so a s to avoid the negative effects of asbestos.Existing knowledge and solution at the companyTelstra which is involved in the project currently has knowledge in terms of identifying and treating asbestos although its technical capacity is limited. The company had qualified personnel at the technical department who could handle the project effectively. However, the personnel working at the technical department were retrenched by the company as part of the measures to reduce costs. The contractors who are directly involved in the implementation process lacks the knowledge to identify and treat asbestos. The company therefore lacks the knowledgeable personnel and technology which may make it difficult to meet the safety standards required by Comcare. Some of the personnel at the company do not even understand English and this makes it difficult for them to follow the safety guidelines. The lack of knowledge at the company is therefore the major factor that contributed to poor workmanship . The contactors also lack technology that can be used for the purposes of identifying and treating the asbestos pit. A safety management system is however in place at Telstra. . Knowledge needsThe knowledge needs is with regards to the effects of the asbestos in the pits and pipes on the health and safety of the employees.The technical experience and expertise with regards to handling asbestos to avoid health effects.Impacts of organizational change after the dismissal of the employees in the technical department at Telstra.Lack of knowledge, skill and expertise by the contractor directly responsible for the implementation of the project.Supervision gap created by the dismissal of employees by Telstra.Conflicts between Telstra and NBC Co.ActorsDifferent actors have to be involved in the development and implementation of the knowledge management system (Dalkir, 2013). The Contactor is the key actor that will be involved in the knowledge creation and training of the technical staff members. This is considering that contractor is responsible for the implementation of the project. The contractor is therefore directly responsible for the safety of the employees and community members. Telstra is also an actor as it owns the pits and the infrastructure. NBN Co leases the pits from Telstra and it can also be considered as the clients of the knowledge management system alongside Telstra. A huge responsibility is on the managers of Telstra as they own the pits as well as the infrastructure. The technical members of staff who will be employed by the contractor will be the enablers. The enablers are directly involved in the operations of the system on a daily basis. The contractors are also involved in the implementation of the project. Telstra will facilitate the implementation process as it owns the pits as well as the pipe infrastructure. The company will therefore act as the facilitator as well as the custodian of the project. Different actors have to work toget her for the purposes of ensuring that the objectives of the knowledge management system are achieved. The CEO of the company will act as an advocate of the knowledge management system in order for the project to gain support from all the actors.Candidate techniques for interventionThere are different types of knowledge management systems that can be used for the purposes of solving problems within an organization. Some of the knowledge management systems can be use for the purposes of solving the problems that is facing the company. Knowledge mapping is one of the intervention techniques that may be used for the purposes of identifying and solving the problem. Knowledge creation is also one of the important types of knowledge management system. This involves putting in place measures to ensure that the required knowledge is generated within the organization (Williams, 2014). Connecting people is also one of the important knowledge management systems that can be used for the inter vention process. Connecting people involves putting in place measures to ensure that teamwork is enhanced within the organization. This has a potential of ensuring that the members of the staff are able to coordinate different activities or projects being carried out by the organization. A decision support knowledge management system is also a candidate for the intervention. This is considering that some of the decisions that were made by the organization contributed to the problem. The intervention techniques are mainly aimed at addressing the knowledge management gap at the company that is responsible for the problems that led to the breach of health and safety. Proposed Knowledge Management System: Knowledge mappingThe contractor currently lacks technical members of staff who can supervise the process and ensure that health and safety is enhanced. The most appropriate system is the use of knowledge mapping in order to ensure that they have the capacity to identify and treat the pits with asbestos. Knowledge mapping mainly involves the acquisition of data, manipulation, storage, processing and manipulation. The knowledge map for Telstra will be for the purposes of determining the responsibilities of each stakeholder and the areas that the knowledge is likely to grow. This is for the purposes of ensuring that the required standards are attained through the use of technology. However, k...